HAYDN

Final Prototype video:

Project Summary

HAYDN is a smart writing assistant, a powerful tool that uses AI technology to help rephrase sentences and communicate your ideas more effectively. The user is able to effectively use HAYDN with ease on desktop, tablet, and mobile.

Skills
Product Design

UX Research

Tools
Figma

Team
me (solo project)

Process

Introduction

Low Fi Exploration

Style Guide

Usability Testing

Research Driven Design

High Fi Prototype

Introduction

Writers, bloggers, and journalists need an AI tool to enhance their work. Writers want a powerful AI-based tool that will help them craft clear and compelling sentences with ease, while communicating their ideas effectively. The target user for HAYDN have jam packed lives and are juggling multiple projects simultaneously 

How can we create an easily accessible tool for the user to polish their writing and communicate messages clearly?

Low Fi Exploration

Research Driven Design

Style Guide

Usability Testing

Task scenarios

This usability test will report the results of the users ability to complete the following tasks in the HAYDN

  • Task 1 - Go to your profile

  • Task 2- Find the place for your documents

  • Task 3- Write a personal bio

Methodology

The methodology used during the test was the “Think Aloud” method. I asked the participant to use the system while continuously thinking out loud, meaning the participants verbalized their thoughts as they moved through the user interface for HAYDN.

Participants

The two participants are a writer and marketer that use email, social media and blogs to complete everyday duties within roles as a content writer and social media manager.

Metrics

  • Completion rate : what percentage of users completed the task

  • Time on task : how long did it take the user to complete the task

Test Results

  • Completion Rate

    • The completion rate 100%

      • all participants completed all tasks

  • Time-on-Task

    • Time on Task rate 50%

      • 10 seconds > is a pass, 10 seconds < is a fail

      • Participant 1 : Task 1 in 7 seconds ( <10 seconds ), Task 2 in 8 seconds ( <10 seconds ), Task 3 in 3 seconds ( <10 seconds )

      • Participant 2: Task 1 in 10 seconds , Task 2 in 7 seconds ( <10 seconds ), Task 3 in 12 seconds ( >10 seconds )

Observations

Participant 1 commented - “super colorful, wondering if can make it look more like clean?”
Participant 2 commented - “where would I ask it to write my artist bio?”

Actionable Recommendations

Rework design to create a more sleek, chic and modern aesthetic.

Create a template labeled “artist bio” that will specifically catered to creatives trying to write a personal bio

Shifted primary, secondary and accent colors to rework design to communicate a more modern clean feel.

Modified mobile HAYDN app to create a template to create personal bio’s to cater toward the needs of content creators and social media managers.

High Fi Prototype